Credit to Good Housekeeping Ingredients 1 tbsp.Olive oil 1Onion, finely chopped 2Garlic cloves, crushed 200 gPassata 1 tbsp.Balsamic vinegar Pinch caster sugar400 g Tin flageolet beans, drained and rinsed 2Medium courgettes 1Aubergine 4Large vine tomatoes Directions Preheat oven to 200˚C (180˚C fan) mark 6. In a […]
VegNews revealed that a number of top professional baseball players for the Los Angeles Dodgers have recently denounced dairy, according to The Athletic, Dodgers Nation, and SBNation. The trend was sparked by Dodgers second baseman Chase Utley—who announced his intent to retire in 2018—when he […]
VegNews find out that Last week, meat company ABP Food Group launched new plant-based meat brand Equals at ASDA stores across the United Kingdom. The brand’s flagship product is a plant-based quarter-pound beef patty made with soy and pea protein. The meat company has dedicated more than $363,000 to marketing the new vegan burger, the packaging of which touts, “No meat. No compromise,” and that the plant-based patty “equals the real deal.” “We are very excited about our first fresh brand launch into the meat-free category. Our core business is and will remain in beef but we recognize the growing demand for products that fit a flexitarian and meat-free lifestyle,” Darren Jones, ABP UK commercial director, said. “As a business, we have long invested in understanding market and consumer trends and we have a keen interest in exploring opportunities that provide consumers with choice.” Stateside, major corporations that have historically profited from animal agriculture will soon enter the booming plant-based industry in a big way, including Nestlé which will debut a vegan Incredible Burger to compete with the Impossible Burger next spring, and Tyson which plans to unveil its own line of plant-based meat alternatives by the end of this year.
According to VegNews Mitchell Allgood, a professional rugby player for Australia’s national league, is now vegan, despite establishing a chicken schnitzel-eating record in 2012—commemorated by a photo that hangs on the wall at Australian chain Austrian Schnitzelhaus in Sydney. In a recent interview with NRL.com […]
Though there have been significant strides in our awareness of animal welfare in the decades since this book was written, ‘Animal Liberation’ is as relevant today as it ever was. Often described as the “the bible” of the animal liberation movement, Peter Singer’s book delves […]
According to Livekindly, tennis star and vegan goddess Serena Williams is featured in a powerful Super Bowl ad on behalf of dating and friendship app Bumble. Marking Bumble’s debut commercial during the Big Game, it’s also the first-ever Super Bowl ad that was made by a female team.
The 30-second-spot, titled “The Ball is in Her Court,” shows Williams as a young girl waiting on the sidelines of a tennis court. She eventually makes the decision to take control of the situation, picking up a tennis ball and taking part in the game.
“The world tells you to wait; that waiting is polite. But if I waited to be invited in, I never would have stood out,” Williams narrates in the commercial. “So make the first move. In work, in love, in life. And don’t wait to be given power. Because here’s what they won’t tell you: we already have it.”
The ad concludes with the message: “Women, the ball is in your court.”
The message – important on a number of levels – aligns with Bumble’s policy for its dating app whereby in heterosexual matches, only women can contact men first. The rule is intended to “reinvent the antiquated rules of dating,” Bumble writes on its website.
Bumble believes the “extremely significant” policy is empowering, by making it necessary – “and therefore acceptable” – for women to make the first move. It’s also led to “incomparably low reports of harrassment and abuse.”
“Things change when women are in control,” the brand states.
Williams is the co-creative director of the ad and the crew behind the commercial was predominantly female. Musician Rita Ora’s track “Soul Survivor” is featured in the advert, which will air during the first quarter of the game.
Speaking about the project, Williams said, “At such a pivotal time for women across the globe, this commercial seeks to inspire all of us to seize opportunity wherever it presents itself.”
She continued, “I want women to feel empowered to find their voice and use the power within to create change, to lift each other up, and to never let the world tell us we can’t–because we can, and we will.”
Late last year, the plant-powered athlete launched her own vegan clothing line, made especially for the ladies “who do it all.”
According to Plant Based News Vegan Nights has partnered Vevolution for its January 2019 outing. The event, on January 31, will feature talks from leading voices in the vegan movement including Henry David Firth and Ian Theasby, the Founders of BOSH!, Serena Lee – Founder […]